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Trends Tendances - Belgium | Wednesday, July 30, 2014

Budget airliines profit from inconsistence

The budget airlines Ryanair and Easyjet have presented their quarterly figures and both show a marked rise in sales over the past months. This success is due to the inconsistent behaviour of consumers, the business magazine Trends Tendances believes: "In today's world, low-cost providers are the most successful. You can see it in the retail business, for example the retail chains Aldi and Lidl. And it's the same with the airline sector. ... Ryanair is one of those companies that people love to criticise but that despite everything they keep coming back to. Because in fact people are often anti-globalists in private but very liberal as consumers. That's the schizophrenia of our time."

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