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Alaküla, Allan

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1 article of this author has been cited in the European Press Review so far.

Delfi - Estonia | 02/03/2010

EU needs its own media presence

Media presence plays an increasingly important role in today's world, writes the news portal Delfi, which criticises the fact that the EU doesn't have its own broadcaster along the lines of BBC World, Deutsche Welle or Al Jazeera: "Large states use information like a weapon in the battle to establish their position in regional and global power structures. While during the Cold War the struggle was all about radio frequencies, disrupting radio waves is no longer a common practice. Nowadays satellites are used to broadcast images far beyond one's own borders which are also increasingly making their mark on new platforms such as computers or mobile phones. ... Unfortunately the EU has so far failed to play a significant part in this creation of a global information sphere. This is strange considering that Europe is seeking a common foreign and security policy, because it would be the most important type of weapon in this political battlefield. But there is a lack of common propaganda for Europe beyond its borders, and nor is there any talk of creating such an instrument."

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