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Skálová, Veronika

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Aktuálně.cz - Czech Republic | 07/12/2009

Dumplings to bring tourists in droves

The advertising agency CzechTourism is trying to attract more tourists to the Czech Republic wth the slogan "Get a taste of the Czech Republic". To support the campaign it has now awarded 50 restaurants across the country with a certificate that promises guests unadulterated dumpling dishes. The online newspaper Aktuálně.cz welcomes the campaign: "Apart from classics like roast loin of pork with cream, hog roast with sauerkraut and dumplings or roast beef with tomato sauce, the restaurant owners put much stock in regional specialities like eastern Bohemian potato latkes or cabbage soup and deep-fried cakes from the Bohemian-Moravian highlands. Each of the 16 regions should be represented with at least ten specialities. ... In this way CzechTourism hopes to win tourists looking for something special on the dinner table. The initiative is also badly needed. The number of tourists coming to the Czech Republic sank even before the crisis, which then hit the tourist industry like a ton of bricks. This isn't the first time that the country's gastronomical tradition has tourists coming back in droves."

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